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Question: What is your perception of low/no alcohol wine, and what do you think the future of this segment will look like?
Answer: This is a popular topic and has been referred to here back on July 22, 2015 & more recently here on January 12, 2022. I believe the no/low alcohol wines trend is here to stay. It suits our support for a new “better for you lifestyle”. New Zealand and Australia have been leaders in this area but other countries are quickly following suit now. The New Zealand GIESEN winery has done a great job of establishing the viability of the idea and establishing their Brand! Previously most low alcohol products tasted like diluted simple flat grape juice more than wine. However, their Giesen Non Alcoholic (.5% abv) Sauvignon Blanc shows pure grape variety aromas of grassy herbal notes followed by crisp fresh fruits of a quality wine – with fewer calories and much less alcohol. It is now the #1 selling premium alcohol-removed wine in the USA! The Spinning Cone Technology they have developed is working well. They also now produce Pinot Gris, Dry Rose, Merlot, and Riesling. In Australia Wolf Blass has a much lauded plummy spicy 2021 Zero Shiraz and tropical citrus Lindemans Alcohol Free Semillon/Chardonnay blend from Hunter Valley. IMHO this new category finally is showing some credibility and rapidly expanding which will soon be widely available everywhere at stores (not just wine shops) and on restaurant wine lists. Check them out.
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